New Online Assessment Tool: How Well Does Your Church Website Communicate?
- Posted by: Todd
- Posted on: Wed, January 24, 2007
- Viewed 178
- (3) comments so far
TAGS: Church Websites; Evangelism
FOR DISCUSSION: How’d you do?
To help with Internet Evangelism Day, there is a new online assessment that I think every church website should take the time to look at. How does your church website appear to those outside of your church; particularly those who are not Christians who may be checking your church out? I hope that many churches and pastors will take the time to take this quick assessment...
Comments
if you want a Globally Recognized Avatar (the images next to your profile) get them here. Once you sign up, they will displayed on any website that supports them.
Chris Dillingham on Wed, January 24, 2007
Since the discussion is “How’d you do?” - I scored our church’s site at a 151. There’s probably a few places that http://www.hillvue.com could have gotten partial credit, and a couple that I’m glad were not asked about (such as current standards for page design, lack of inline frames). It did succeed in making me think about some issues that have not been addressed.
I’m not sure I agree with a couple of the recommendations, such as using the full 70+ characters in the title. It’s probably best for the search engines to keep it short and sweet - as long as the church name and hometown, and what the page is about are there succinctly. Too many words are unnecessary and dilute the real value of those top keywords that you want the page to be found for.
I also disagree with the recommendation for 10 or fewer links on the main menu. Their reason is that too many choices will confuse some users, but look at Yahoo. It’s crammed with choices, and it’s one of the most popular pages on the net. Why? Because it’s a portal to the internet, much like your homepage is a portal to information about your church. I’m all for keeping it categorized efficiently, but I think it takes more than about 25 well-designed choices before users cry uncle.
Good tool. Thanks for linking it, Todd!
Chris Dillingham on Wed, January 24, 2007
oh… and the quick loading time should be worth a LOT more than 4 points. I’m in an area where probably more than half of internet users are on dial-up at home. If you think they’ll wait for your 400KB graphic to load, think again.
Linna on Tue, April 03, 2007
Very interesting to read this for me.. thanks.
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